LEWIS, the global communications agency, took home the World’s Best PR Campaigns - Technology Award for its work with global consulting firm, Infosys, at the annual ICCO Global Awards. These awards seek to reward excellence and effectiveness of PR work from around the world.
The agency won the award for its successful campaign for Infosys entitled ‘Ready for the AI Revolution’. The main aim of the winning campaign was to amplify the brand among a global community of industry leaders and decision makers at the World Economic Forum 2017 in Davos.
The solution involved using an integrated approach with a compelling piece of multi-market research and an online AI maturity index tool at its core. This was teamed with engaging multi-channel content including a report, infographic, video and an immersive innovation hub to elevate the campaign.
Find out more about the ICCO Global Awards here.
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