Campaign Coordination (HUB)
Campaign strategy is easy. International execution is not. Think the bar scene from Star Wars.
It takes specialist skills and local market knowledge to run campaigns across borders. Local experience can also help you avoid some of the embarrassing examples here, here and here.
Great campaigns are about both the presence of the positive as well as the absence of the negative.
- Consultancy & planning
- Unified messaging development
- Central content creation & pitching
- Multi-market coordination
- Progress tracking
- Measurement & analysis
- International events management