Corporate issues and crises can seriously impact long-term reputation and threaten organisations’ ability to operate. Having crisis mitigation and response strategies in place are a must.
Crises can happen out of the blue, but can also arise when smaller issues are left unaddressed. Left to fester, a seemingly minor issue can chip away at your hard-earned reputation and snowball into a corporate catastrophe.
LEWIS is here to help.
We help clients identify, manage and mitigate reputational risks. The team provides senior counsel to help prevent slow-burn issues suddenly igniting.
LEWIS equips clients with the capabilities, materials and processes required to efficiently and effectively manage difficult situations. That means working closely with both senior management and communications teams to ensure reputation is front and centre when operational actions are being determined. Access to our in-house digital experts means we are equipped to advise on both online and offline crises.
We help clients to define reputational objectives, assess the concerns of business-critical audiences and influencers, and develop channel planning strategies.
We act as an extension of our clients’ teams when they are under pressure. We are available 24/7 and our experienced consultants are ready and able to provide outsourced media relations support, undertake stakeholder engagement and clearly and succinctly analyse responses to the situation at hand.
Reputation risk assessments
Crisis resilience audits
Crisis management and crisis communications plans
Online crisis planning
Stakeholder mapping and relationship-building
Crisis media training
Desktop exercises and full-scale simulation to educate and test senior management and communications teams
Relative response training
Training to manage social media in a crisis
Chief of staff roles to support the CEO or Communications Director
Outsourced press office
Digital response including channel management and SEO strategy
Monitoring, analysis and resulting recommendations to feed into response strategy
Crisis call-out guaranteeing a named team with knowledge of the clients’ business and procedures
Reputation recovery strategy and implementation